Essay

8 Ways to Avoid an Overbooking Crisis at Your Hotel

3 pages | 740 words

This essay discusses the problem of overbooking in hotels, and how it can be avoided. It describes the role of tour operators, VIP reservations, customer check-in, and hotel quality in avoiding overbooking crises.

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Assessment Report

Green Consumerism: How It Can Help To Achieve Environmental Thrift, Joint Utilisation, Durability And Environmental Responsibility

5 pages | 1110 words

This essay discusses how green consumers can help businesses achieve environmental thrift, adopt a global perspective on sustainability and improve the durability of their products.

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Essay

The Importance of Being Open to Change

3 pages | 650 words

In order to remain relevant and have a basic global market share, businesses must be willing to adapt to new social, economic, and technological changes. This can be difficult to manage effectively, but those that are open to it and able to embrace it will be in a better position to succeed in the ever-changing business world.

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Essay

The Body Shop: A Company Analysis

4 pages | 1000 words

The Body Shop is a cosmetics company that was founded in 1978 by Dame Anita Roddick. It is now a subsidiary of the French cosmetics company L’Oréal. The company has more than 2,500 stores in over 60 countries. The company is known for its ethical policies, such as its stance against animal testing and its support of social causes such as human rights, environmental protection, and fair trade.

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Report

New Balance Needs an Integrated CSR Strategy

3 pages | 820 words

New Balance is a company that has long been seen as a leader in the area of corporate social responsibility (CSR). However, in recent years the company has been facing some strategic hiccups in this area. The main problem seems to be a lack of clarity about what responsible leadership or CSR actually means. This has led to a scattered approach to CSR, with New Balance sometimes seeming to be more focused on doing good deeds than on creating a sustainable and integrated strategy. In order to regain its position as a leader in CSR, New Balance needs to develop an integrated strategy. This strategy should involve setting clear goals for CSR activities and then developing a plan for achieving those goals. The plan should take into account all aspects of the business and should be communicated effectively both within the company and to the outside world. Improving the image of the company

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Essay

The Role of Managers in Promoting Creativity

4 pages | 850 words

This essay discusses the role of managers in promoting creativity, anticipating and managing risks in creative projects, budgeting for creative projects, working with teams on creative projects, communicating the creative vision, and managing creative exceptionality.

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Report

Kudler Fine Foods’ Marketing Mix and Launch Plan for its New Gourmet Coffee Product

6 pages | 1390 words

Kudler Fine Foods is launching a new line of gourmet coffee in Germany and France. This essay discusses the marketing mix for this new product, including the pricing, promotion, and distribution strategies. Additionally, it provides a sales forecast and budget for the launch.

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Essay

Wegmans’ Training for Ethics Development

4 pages | 1000 words

The essay discusses different types of training that can be used by the Wegmans Company in order to develop its ethical values. The objectives of such training are also discussed, as well as the benefits that can be derived from it.

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Dissertation

The Saudi Government’s Policies on Home-Based Businesses

3 pages | 780 words

This essay looks at the policies and incentives put in place by the Saudi government to encourage home-based businesses, as well as exploring how effective these have been. Data is analyzed from official government statistics, interviews with members of the Chamber of Commerce, and Saudis who work from home. The findings show that the policies have had a positive impact on home-based businesses in the country, but there is room for improvement in terms of infrastructure and red tape.

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Essay

The Downtown Hotel: A Business Traveler’s Dream

3 pages | 680 words

The Downtown Hotel is a 400-room hotel located in the business part of downtown. The hotel offers a contemporary and stylish setting with easy access to public transportation. It also features a variety of services and amenities that are sure to please even the most discerning business traveler, including a business center, high-speed wireless Internet access, flexible meeting and event space, a restaurant and bar, and a fitness center.

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